CLEA BROAD

Press

The Tootsie Rollers at Ascot: Frida Kahlo

Fashion, Floral Fashion, Millinery, PressClea BroadComment

For Royal Ascot 2019 retro singing group the Tootsie Rollers wanted each day to be a tribute to a female icon. This look was inspired by Frida Kahlo. They wanted a look that referenced the flowers Kahlo wore in her hair, but more dramatic to make a statement. Using the mustard dress they were all wearing as a starting point, I created 5 individual palettes which worked together but gave each member her own look. I mixed faux flowers in pinks, purples, peach and teal with contrasting pom poms and created headbands where the flowers arched over the head with a large dramatic cluster of flowers. To finish off the outfits I created matching faux flower rings for each of the Tootsies.

This look, worn on day 1 of Royal Ascot, got the band press online with the Evening Standard, The Telegraph and the Evening Express. Each year the The Tootsie Rollers sing at Royal Ascot throughout the week.

Veganuary at Pizza Express

Floral Styling, Styling, PressClea BroadComment

I worked with my client, Lucre PR, to style this 2019 Veganuary press event for Pizza Express to highlight all the vegan options on the restaurant chain’s menu. My brief was floral and prop styling that felt contemporary and fresh and inline with the idea of modern vegan living. I used seasonal Spring flowers and vases in palette of pastel colours, balanced with greys. I also used lots of foliage to keep it looking fresh and preventing it from straying into wedding territory.